Logo Design and Branding
Your brand identity is responsible for communicating the very essence of your business and service offering, it should represent your professionalism, culture and values through it’s application on all customer facing materials.
The process
When embarking on a logo design and branding project, I work with clients to understand their business objectives, values, customers, competitors, and channels to market. I combine this with my own trend and design research to produce some initial concepts.
The initial design concepts are stepping stones towards the final design and I encourage my clients to communicate all of their opinions about each option to facilitate development of the design.
As a professional I fully document all brainstorm/critique notes and action points, so at all times my client feel comfortable with progression of the design process.
Alongside the final brand logo along and application of the logo to any corporate materials requested as part of the estimate (such as business card, letterhead, etc) I also provide my clients with fully documented guidelines on how the logo should be applied to all their business communications. These guidelines make it easy for clients to control their identity and ensure complete consistency, which in turn will strengthen the brand making it more memorable within the market place.
Services
I work offer the following branding services:
New Business or Brand Identity
Brand refresh
Brand Guideline Development
To discuss any logo or brand identity needs you may have or to get a free quotation To discuss your website needs and get a free quotation, just call me on 07703 108289 or email lydia@lydiabutlerdesign.co.uk .